Hi. I'm Roxanna.

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I'm business strategist with 20 years of leadership experience across public and private sectors in marketing, strategy, communications, and general management. I've guided national organizations through complex challenges, earning a reputation as a trusted leader.

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I'm passionate about communicating complex concepts clearly and thoughtfully. I've delivered a TEDx talk, contributed to CBC Radio, and written articles in Strategy Magazine and other media outlets across Canada.

 

As founder of Cup of Lightning, I help organizations adopt AI with confidence. I draw on my own track record of using AI to streamline operations, cut busywork, and increase efficiency—always with a focus on compassionate, human-centered adoption.

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Let’s plug a little lightning into your day-to-day and see what we can create.